These aftermarket vehicle accessories are designed to protect the interior flooring of automobiles, trucks, and SUVs. Typically constructed from durable materials like rubber or heavy-duty carpet, they feature patterns and branding associated with a well-known agricultural and construction equipment manufacturer. For example, a set might include the company’s logo or signature green and yellow color scheme.
The significance of these products lies in their ability to shield a vehicle’s original carpeting from dirt, mud, spills, and general wear and tear, thereby preserving its resale value. Their use extends to both practical protection and the expression of brand affinity for enthusiasts of the equipment maker. Such accessories have gained popularity as a way for individuals to personalize their vehicles and showcase their appreciation for a particular brand heritage.