This recurring event serves as a marketplace and gathering place for enthusiasts of outdoor recreational activities. Exhibitors typically include manufacturers and retailers of hunting, fishing, camping, and boating equipment, as well as tourism agencies promoting outdoor destinations and related services.
Its significance lies in providing a direct connection between businesses and consumers, fostering economic activity within the outdoor recreation industry. Historically, such events have played a role in promoting conservation efforts, responsible resource management, and the preservation of outdoor traditions. They also offer educational opportunities for attendees to learn about new products, techniques, and safety practices.